Zero One Creative (01C), a London-based AI creative tech startup, has been given \u00a3426,000 in funding, via investment backed by EWOR, a selective fellowship supporting high-growth founders. This marks the first time EWOR has granted its increased sum for traction fellows to 01C.<\/p>\n\n\n\n
The funding will accelerate the development of AMARA, 01C\u2019s AI-native platform designed to provide creators with real-time tools for immersive storytelling and streamlined workflows across various formats.<\/p>\n\n\n\n
Zero One Creative was founded by Ashkan Dabbagh, James Elkin, and Rupert Aspden, a team with combined expertise in AI, film, visual effects, and immersive media. Dabbagh has a background in AI from Oxford and technical roles at Warner Bros. and Amazon Studios; Elkin brings experience from the Royal Air Force and Visual Effects; and Aspden has held production and operations roles at BBC, Disney, Amazon, and 20th Century Fox.<\/p>\n\n\n\n
Ashkan Dabbagh, CEO of Zero One Creative, commented: \u201cCreative flow is the most valuable currency in any production. When you lose it to the fragmentation of the current tools landscape, you lose the magic. AMARA was built to protect that flow so creators can move from idea to execution without breaking rhythm.\u201d<\/p>\n\n\n\n
The company highlights that AMARA aims to solve the bottleneck faced by storytellers in fragmented creative workflows by providing a unified, intelligent interface for ideation, building, and deployment across multiple media. Its AI-powered backend handles optimisation and format adaptation, enabling faster execution and scalable storytelling.<\/p>\n\n\n\n
Before its public launch, AMARA was used internally for over 10 viral campaigns and featured on projects for clients including McLaren, eBay, and Twix, generating over 40 million views organically. Zero One Creative has also been recognised in top-tier startup programmes, including being a finalist in Oxford University\u2019s OX1 Incubator and a winner of the 2024 Oxbridge AI Challenge.<\/p>\n\n\n\n
Image source: LinkedIn<\/p>\n","protected":false},"excerpt":{"rendered":"
Zero One Creative (01C), a London-based AI creative tech startup, has been given \u00a3426,000 in funding, via investment backed by EWOR, a selective fellowship supporting high-growth founders. This marks the first time EWOR has granted its increased sum for traction fellows to 01C. The funding will accelerate the development of AMARA, 01C\u2019s AI-native platform designed […]<\/p>\n","protected":false},"author":1,"featured_media":1443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,18,19,209],"tags":[119,214],"class_list":["post-1442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-funding","category-innovation","category-investment","tag-london","tag-oxford"],"yoast_head":"\n